Pre-conference workshops are an additional cost. You can register for this workshop and other workshops when you register for the conference. Register online.
About the Workshop
While the world waits for Web 3.0 and The Singularity, the real action has already begun. Itʼs called the intertwingularity. Itʼs an era at the crossroads of ubiquitous computing and the Internet, a place where information blurs the boundaries between products and services to enable multi-channel, cross-platform, trans-media, physico-digital user experiences.
The intertwingularity also presents an unprecedented opportunity to reimagine information architecture. Never before have we been able to employ such a powerful combination of networks, devices, and sensors to create and share knowledge within and without the enterprise. This is the complex reality that todayʼs executives and entrepreneurs must navigate. And, while the archetypal ecologies of iTunes and Nike+ offer some insight, weʼre mostly exploring uncharted waters.
That’s why we need to draw maps. A map is a powerful tool for navigating and understanding physical, digital, intellectual, and social space. It helps us to look, see, imagine, and show. In this workshop, we’ll explore how experience maps and “IA thinking” can improve the process and product of information architecture, knowledge management, and user experience design. So, bring your imagination and a pencil, because we’re going to be sketching the future.
This workshop will include presentation, discussion, and a break-out session with hands-on activity (mapping and sketching a cross-channel experience).